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OCTOBER 22, 2020  |  3PM - 5:30PM  |  VIRTUAL

It’s no question that COVID-19 has significantly accelerated the need for companies to transform their digital engagement strategies.

Seemingly overnight, marketers have had to establish new ways of communicating with their customers and stakeholders in order to remain relevant to changing consumer behaviors and to stay afloat.

In essence, as the pandemic unfolded and companies jumped into full adaptive mode, digital has become the lifeblood of 2020 commerce. 

As we continue to acclimate to our changed world, how are brand and agency marketers wading through the challenging waters that lie ahead? How can we come out on the other side, stronger and smarter?  

Join us at the Fall FutureX Summit on October 22 to hear from those in the trenches who are ready to share the strategies and technologies they have found effective when adapting as the way people work, consume, and live evolves. 

Speakers

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Anjali Lai

Senior Analyst

Forrester

Jeff Loucks

Jeff Loucks

Executive Director

Deloitte Center for Technology, Media, and Telecommunications

Armin Molavi

Armin Molavi

Fractional Marketing Strategist

AMolavi Consulting

Daniel Harrison

General Manager U.S., Sales

Hybrid Theory

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Liz Fermon

VP Comms Planning Director

Mediahub

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Mike Flanagan

Director of Advanced

Platform Solutions

Effectv

Andie Tilden Jewett

Andie Tilden Jewett

VP of Business Development

& Marketing

AMP Agency

Registration

Agenda

3:00PM - 3:05PM

Welcome Remarks

3:05PM - 3:40PM

The Next Episode of the Streaming Wars

With Mike Flanagan, Director of Advanced Platform Solutions, Effectv, and Andie Tilden Jewett, VP of Business Development & Marketing at AMP Agency

SESSION DETAILS

3:45PM - 4:15PM

How Digital Media Consumption Has Changed Since COVID-19

with Jeff Loucks, Executive Director, Deloitte Center for Technology, Media, & Telecommunications, and Daniel Harrison, General Manager U.S., Sales, Hybrid Theory

SESSION DETAILS

4:20PM - 4:50PM

Customer Experience Mindset Now and in the Next 18 Months

with Anjali Lai, Senior Analyst, ForresterArmin Molavi, Fractional Marketing Strategist, AMolavi Consulting; and Liz Fermon, VP Comms Planning Director, Mediahub

SESSION DETAILS

5:00PM - 5:30PM

Virtual Breakout Groups

 

FutureX Year-Long Sponsors

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DETAILS

3:00PM - 5:30PM

Virtual via MITX

Virtual Event Platform

Note: If you have registered but have not yet received the access invite, email us here.

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